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introduce
Nikon Statistics: Let’s take an in-depth look at Nikon Corporation’s global market trends and the latest company updates in 2023 and 2024. The company has a wide range of business segments including cameras, lenses, digital imaging products, precision equipment, optics, microscopes, binoculars and measuring instruments. So, to be clear, there are several products in the market with innovative features.
In addition, Nikon will launch many new products in the next few years. Since Nikon is another best camera brand, thousands of people invest in this brand this year. This Nikon statistics contains insights from various aspects that will guide you to better understand the current market analysis effectively.
Editor’s Choice
- average income earned by any person Nikon product (ILC + lens + compact) sales in 2023 will be 665 billion yenincreased 40%.
- On the other hand, Nikon’s profit attributable to owners of the parent company in 2023 resulted in 45 billion yen in 2023.
- at 1Yingshi Nikon imaging product sales in the fourth quarter of 2023 340,000 unitsand secure the interchangeable lens 2ND place, leading to 200,000 sales.
- Imaging product sales revenue increased year-on-year An increase of 18.7% compared with last year.
- Total market capitalization earned As of February 2023, Nikon’s revenue reached US$3.53 billion,increased 12.72% from 2022 onwards.
- In fiscal year 2023, Nikon’s precision equipment business has the highest revenue 203.3 billion yen.
- Total visits to nikon.com website 864.3K in January 2024,increased 8.41% and bounce rate 52.95%.
- The United States has the largest share of income Nikon’s sales in 2023 will be 159.8 billion yen.
- In December 2023, global Nikon camera import and export shipments were 18.7K, with 1281 buyers and 1080 suppliers.
- In recent years, Nikon has predicted almost Sales volume of 750,000 fuselage units and 1.2 million lenses, with market shares of 13% and 11.4% respectively.
Facts about Nikon
- As of July 25, 2023, Nikon Corporation has completed 106 years of operations.
- Currently, Nikon products are sold in 90 countries around the world.
- Nikon’s famous products include F-series 35mm film SLR cameras, NIKKOR lenses, D-series digital SLR cameras, Z-series mirrorless cameras, Nikonos underwater film cameras and Coolpix compact cameras.
- By 2024, Nikon will recruit nearly 1.2% of its female employees each year.
- In June 2023, Nikon launched the Z FC mirrorless camera, which features a built-in electronic viewfinder, 20.9-megapixel sensor, manual control buttons, and a 3-inch multi-angle touchscreen.
- In India, Nikon India’s largest sales volume comes from mirrorless cameras, with a share of over 72%.
Nikon General Statistics
(Reference: statista.com)
- In 2023, Nikon’s total number of employees will be 18,790, an increase from last year.
- As of March 31, 2023, the market’s annual growth rate was 1.91%.
- Nikon’s healthcare business sales increased 16.5% to 73.243 billion yen due to high demand for ophthalmic instruments, semiconductors and electronic components.
- Nikon digital camera manufacturer ranked 3rd in 2024RD The market share is 12%, second only to Canon and Sony.
- During the 2024 holiday or wedding season, Nikon expects sales to increase by 35%
Nikon’s medium-term business plan
(6-year analysis from 2019 to 2025)
(Source: nikon.com)
- According to the analysis above, Nikon’s total revenue in 2023 will be 665 billion yen, operating profit will be 43 billion yen, and return on equity (ROE) will be 5.6%.
- At the same time, by the end of 2024, revenue is expected to reach 700 billion yen, operating profit exceeds 70 million yen, and ROE is as high as 8%.
Nikon revenue statistics
By imaging product business
(Reference: nikonrumors.com)
- In March 2023, actual revenue reached 300 billion yen and operating profit was 42.2 million yen.
- During the same period, revenue from the interchangeable lens digital camera type was 178.2 billion yen; followed by interchangeable lens (230 billion yen) and compact DSC (227.1 billion yen).
- By March 31, 2024, revenue is expected to increase by 12.9 billion yen from last year to 240 billion yen, and operating profit will be 38 billion yen.
By precision equipment business
(Reference: nikon.com)
- It is expected that by the end of March 2024, the revenue of FPD lithography systems and semiconductor lithography systems will be 203.2 billion yen, which is expected to be 6.8 billion yen less than last year.
- As of February 2023, the total revenue of FPD lithography systems and semiconductor lithography systems was 210 billion yen.
- Operating profit earned in March 2023 was 24 billion yen; it will reach 24.3 billion yen in 2024.
By other market segments
- In March 2023, Nikon’s healthcare business had total revenue of 99.3 billion yen and operating profit of 11.5 billion yen.
- Revenue and operating profit of other divisions were followed by parts business (53.9 billion yen and 14.6 billion yen), industrial measurement and others (44.3 billion yen and 600 million yen).
Popular Nikon product statistics
(Source: dpreview.com)
- Recently, 2024, Nikon cameras and lenses gained more views and preferences globally, receiving around 210,745 views in the last 120 hours.
- Cameras and lenses share of views are Nikon Zf (13.6%), Nikon Z8 (8.9%), Nikon Coolpix P1000 (4.8%), Nikon Z5 (2.9%), Nikon Z fc (2.7%), Nikon D750 (2.5%) , Nikon Z50 (1.7%), Nikon Z7 (1.7%), Nikon D850 (1.6%) and Nikon D810 (1.6%).
- The best-selling cameras are the Nikon Z8 and Nikon Zf, priced at $3,996 and $1,996 respectively.
- Meanwhile, the best-selling lenses by cost are the Nikon Z 24-120mm f/4S ($1,096) and Nikon Z 180-600mm f/5.6-6.3 VR ($1,696).
Nikon revenue by region
- The United States accounts for the largest revenue share of Nikon Corporation and is expected to reach 26% by March 31, 2024.
- The company expects 21% of its revenue to come from China.
- Furthermore, the estimated revenue share of other regions is followed by Europe (21%), Japan (17%) and Other regions (17%).
- By the end of 2023, Nikon India’s revenue was close to Rs. 9 billion rupees.
Nikon website traffic by country
(Source: similarweb.com)
- As of January 2024, Japan accounted for 48.51% of total traffic to nikon.com, but total website visits fell by 0.78%.
- Other countries recording total traffic and tourist share contribution are United States = 13.41% (+11.15%), China = 5.32% (+34.13%), United Kingdom = 2.93% (+29.92%) and India = 2.44% (+16.05%)
- At the same time, the remaining countries’ total website traffic share was 27.39%
Statistics by device
(Reference: semrush.com)
- Globally, the share of desktop and mobile visitors on nikon.com is 17.87% and 82.13% respectively.
- 17% of the visitors came from India, with 482,360 visits, of which desktop visitors and mobile visitors accounted for 1.81% and 98.19% respectively.
- Share of Nikon.com visitors from other countries is USA = 24.06% (i.e. 339,73K), Japan = 17.46% (246,5K), UK = 3.24% (45,7K) and Indonesia = 2.88% ( 40,73K).
- Country desktop and mobile visitor shares on Nikon.com are followed by the United States (13.28% and 86.72%), Japan (45.22% and 54.78%), the United Kingdom (4.37% and 95.63%), and Indonesia (0.5) % and 99.5%).
Distribution statistics by age
(Reference: similarweb.com)
- The gender ratio of nikon.com is 69.44% male and 30.56% female.
- According to Nikon statistics, the largest number of observed users are between the ages of 25 and 34, accounting for 23.56%.
- About 22.26% of Nikon users are between 45 and 54 years old.
- 26% and 14.67% are aged 35-44 and 55-64 respectively.
- 21% of Nikon users are between 18 and 24 years old.
- 8.43% of the users are from the age group over 65 years old.
Statistics by traffic source
(Reference: similarweb.com)
- Nikon.com’s highest traffic is natural search, reaching 42.6%.
- 15% is direct traffic, followed by 16.05% from recommended searches.
- Additionally, other traffic sources for nikon.com include paid search (1.06%), social (1.51%), email (1.15%), and display (0.48%).
Social media traffic statistics
(Reference: similarweb.com)
- Twitter has the highest social media recommendation rate on the nikon.com website, reaching 32.59%.
- The traffic shares contributed by YouTube and Reddit are as high as 23.03% and 21.24% respectively.
- The share of traffic sent by Facebook is 14.38% and the share of traffic sent by Linkedin is about 4.85%.
- Meanwhile, other social media networks contributed 3.9% in nominal terms.
Nikon Imaging PZproducts Business Sales Unit Statistics (2020 to 2024)
(Reference: nikonrumors.com)
- Nikon’s imaging product business is divided into DCIL (digital camera interchangeable lens type) and interchangeable lenses.
- Total sales of two products in 1 yearYingshi 540,000 in the 2023 quarter and in the second quarter of 2023ND3RDand 4th As of the 2023 quarter, sales were 440,000 units, 530,000 units and 350,000 units respectively.
- By the end of the year 1Yingshi Sales of these two product categories are expected to reach 550,000 units by the 2024 quarter.
Nikon camera shipments
- According to Volza Grow Global’s December 2023 report, the global import and export volume of Nikon cameras was 18,700 units, with 1,281 buyers and 1,080 suppliers.
- The top importing countries for Nikon camera shipments are the United States (3,911 units), India (3,827 units) and Hong Kong (2,807 units).
- By country, the top export shipments were India (9,807 units), Japan (2,642 units) and China (1,789 units).
- Global buyers of Nikon cameras include Vietnam (243), India (213), the United States (152), the Philippines (88), Hong Kong (73) and Singapore (69).
- Global suppliers include China (206), Japan (158), India (125), the United States (103), Vietnam (82) and Thailand (58).
in conclusion
Nikon is a reputable company that has grown rapidly around the world due to its involvement in imaging products, instruments, precision equipment and other fields. This Japanese company was founded in July 1917 and is still ranked 3rdRD Global Digital Camera Manufacturing Development in 2024.
Several important factors such as market share, segment revenue, sales units, website traffic, usage, shipments, and recently launched Nikon products are described in the article. These analyzes will help you understand current market trends effectively.