Today, Spotify announced that it will launch music videos on the app in 11 markets: the UK, Germany, Italy, the Netherlands, Poland, Sweden, Brazil, Colombia, the Philippines, Indonesia, and Kenya. The feature will initially be in beta, with a limited video catalog for now, but includes hits from global artists like Ed Sheeran, Doja Cat and Ice Spice, as well as “local favorites” like Aluna and Asake.
To watch the music video, you obviously need to be in one of these 11 markets and be a premium subscriber. The videos will be available in the Spotify app on iOS and Android, as well as on the website and TV app.
If you want to switch from audio to video, just tap the “Switch to Video” switch while listening to a supported song. Once completed, the music video will start playing from the beginning in Now Playing view. You can do this at any time by clicking “Switch to Audio.” If you’re watching a video on your phone, switching it to landscape mode will make the video appear full screen.
Spotify promises to “continue to innovate and iterate” the music video feature based on user and artist feedback. The catalog of music videos will gradually expand, as will the geographic availability of the feature.
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