By now, you may have seen some ads popping up around Hubbl. It’s some kind of entertainment product, but it’s not a new streaming service. So, what exactly is it?
Hubbl is both a new line of hardware and an advanced operating system designed to bring streaming services and free-to-air TV together. But is it all marketing hype? Or is there a certain truth to this brand? Let’s start with the basics:
What does Hubble do?
In short, it is a TV and streaming aggregator. Hubbl consolidates your streaming subscriptions into one interface and merges them with your existing free TV channels. This way, you can create personalized watch lists that take your streaming service into account, as well as a “continue watching” feature that’s consistent across everything you watch. Hopefully Hubbl will simplify the way you search and watch content, as well as provide the ability to manage your eligible subscriptions in one place.
Does my smart TV not have this feature?
To varying degrees, yes. But Hubbl is more than just a homepage for accessing existing applications. The first thing you notice when using Hubbl is how seamlessly it integrates streaming apps with live TV.
Have you ever stumbled across a reality show (or other show) on a free-to-air channel that instantly hooked you? Well, Hubbl will automatically notify you on which streaming service you can find more of the show, meaning you can instantly go back to Season 1 for context, or you can add it to your multi-app viewing list and start watching at your own pace.
What streaming services are available on Hubbl?
At launch, in addition to native apps Binge, Kayo Sports, LifeStyle and Flash, you’ll also find Netflix, Disney+, Prime Video, YouTube, Apple TV+, iView and ABC Kids, SBS On Demand, 7plus, 9Now and 10 Play.
Stan, Optus Sport and Paramount+ are expected to join the Hubbl platform soon.
Master Hubbl
If you’re interested in getting started with Hubbl, you have two options. The first is the $99 Hubbl “puck” device (Hubbl for short). It’s a small device that you can connect to your existing TV via HDMI. It’s relatively simple to set up, and the remote works with most existing TVs. This is probably the most popular entry point into Hubbl.
There are also Hubbl Glass smart TVs with built-in soundbars and Hubbl pre-installed. Priced from AU$1,595 and available in 55- and 65-inch sizes, Hubbl Glass features an 8.2-megapixel 4K Ultra HD quantum dot display, hands-free voice control and six powerful built-in speakers for 360° Dolby Atmos surround Voice. Hubbl Glass is available in two sizes and five colors (Anthracite Black, Ocean Blue, Racing Green, Dark Pink and Ceramic White)
If you’re looking to buy, Hubbl Glass is currently exclusive to Harvey Norman and Hubbl.com.au, while the Hubbl puck is available on JB HI-FI, Harvey Norman and Hubbl’s websites.
How much does Hubble cost?
The standalone Hubbl device is available for sale at A$99. For Hubbl Glass, there are two different sizes available:
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Hubble Glass 55” – AUD 1,595
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Hubble Glass 65” – AUD 1,995
Hubbl has no monthly subscription fees as it is just a portal through which you can access existing services (paid and free). However, some services still require a separate app subscription.
Hubble Glass
Image source: Hubble
How do Hubbl’s subscription bundles work?
A strong selling point of Hubbl is “Stack & Save,” which lets you stack eligible streaming services Binge, Kayo, Netflix, Flash, and Lifestyle. Essentially, the more streaming apps you connect through Hubbl, the more stacked discounts you get on your monthly bill.
At launch, you can save $5 per month if you stack 3 apps with Hubbl. If you stack 4 apps, you can save $10 per month. If you add all 5 qualifying apps, you’ll save $15.
Is Hubble worth it?
The Hubbl interface is surprisingly snappy, intuitive, and seamlessly integrates traditional free broadcasts into its streaming service. Nowadays, many people will install a TV without ever connecting it to an antenna to stream TV for free. In recent years, the TV viewing experience has come down to frustratingly scrolling through tons of apps with tons of content and still not finding anything to watch. Hubbl does a great job of changing that convention with its combined watchlists and TV guides. The ability to connect to free TV without an antenna may also encourage some people to try it, and if you’re a prolific streamer you can save some money on your monthly content costs.
Learn more or purchase any device on the Hubbl website.