Adamya Sharma / Android Authority
long story short
- Xiaomi’s first electric car, SU7, will be launched in China in early April.
- The company is offering a longer product range at cheaper prices to attract buyers.
- SU7 will be integrated into Xiaomi’s ecosystem via Hyper OS.
Chinese tech giant Xiaomi’s first electric car, the SU7, will compete with the Tesla Model 3, undercutting Tesla’s price while beating it on specs, at least on paper.
The SU7 is reminiscent of a smartphone and comes in three models: SU7, SU7 Pro and SU7 Max. It is understood that the basic SU7 will be launched in China in early April, priced at 215,900 yuan (approximately $29,903), which is nearly $9,000 cheaper than the Tesla Model 3, while the Pro and Max versions will be priced at 245,900 yuan respectively. and $299,900. Reuters.
Check out the SU7 we first showed off at MWC earlier this year.
How Xiaomi plans to deal with competition
According to reports, in the already saturated Chinese electric vehicle market, Xiaomi aims to stand out through rapid expansion, offering performance at competitive prices, and innovative integration into the Xiaomi product ecosystem through the company’s self-developed automotive super operating system. . Reuters“Report.
So far, Tesla Model 3 has won the crown of China’s best-selling new energy sedan with a cruising range of nearly 500,000 yuan (372 miles) (the base model starts at 245,900 yuan). But with Xiaomi entering the market, a new contender may take the crown.
The electronics giant turned electric car maker claims a range of 434 miles for the base model with a 73.6kWh battery, 516 miles for the Pro with a 94.3kWh battery, and 503 miles for the Max with dual motors and all-wheel drive. mile.
It will be interesting to see how the Mi SU7 performs in such a competitive market, considering it offers more range at a lower price. Depending on its domestic success, we may see the SU7 enter more markets, although the company says it has no plans to do so at the moment.