5 reasons to buy an LG TV instead of a TCL TV

Main points

• LG’s OLED technology delivers top-quality contrast and deep black levels for impressive contrast and color.
• LG TVs prioritize the cinematic experience with Moviemaker Mode and Auto settings.
• LG puts aesthetics first in both Gallery Mode and Lifestyle TVs.

Smart TVs are an important investment. It costs a lot, but it will serve you for years to come, acting as your entertainment center and a way for you to enjoy what you watch. The best smart TVs will optimize the viewing and listening experience and create convenient ways to find what you want to watch. However, a mediocre TV won’t be able to adequately playback your favorite TV shows, movies, and video games, with colors, contrast, and even sound distorted.

I recently took a look at the positives offered by TCL, a more affordable brand that offers a range of TVs to appeal to many different types of consumers, all at pretty good prices. It does beat electronics giant LG in a few areas, but it also deserves to give the Korean company its due.

Before you quickly jump on the TCL train, here are a few reasons why you should consider LG as your TV brand.

1 You want an OLED TV

These expensive TVs are among the best on the market

LG is the leader in OLED TVs. It has been championing this screen technology for years, and by setting such an impressive standard in terms of contrast ratio, it has arguably determined industry innovation and trends for years to come. Its OLED screen, while quite expensive, has individually controlled pixels that can be turned on and off as needed. This means your TV can achieve true blacks and sharp contrast, which LED TVs simply can’t do.

Its OLED screen, while quite expensive, has individually controlled pixels that can be turned on and off as needed, meaning the TV can achieve true blacks and sharp contrast that LED TVs simply can’t do.

Companies such as TCL have worked on developing Mini-LED TVs, which have very small local dimming zones, allowing for greater precision and less blur in darker scenes. They’re approaching OLED quality, and may even irritate some users (especially a writer). However, if you choose OLED, then LG is your choice.

2 You crave a cinematic experience

Bring the theater home

Almost every TV brand now focuses on the cinematic experience in some way. A lot of the content you watch at home, whether it’s movies or TV shows, has a cinematic quality, in part because a lot of it is shot with creativity and drama in mind. Big-name shows on HBO, Netflix, Amazon Prime, Disney+ and many others all have a specific vision that can sometimes get lost on television. Therefore, for maximum enjoyment at home, your TV needs to recreate these settings.

LG TVs offer better movie fidelity. It has a TV with Filmmaker Mode and ISF-certified settings designed to calibrate your TV to the lighting in the room. You’ll also find Dolby Atmos and Dolby Vision technologies on some TVs to bring stunning visuals and immersive audio to your living room.

3 You want an attractive TV

LG pays attention to style

LG places special emphasis on delivering TVs with slim designs that look as good as the content on the screen. It offers TVs that can be easily mounted on the wall so as not to look obtrusive in your room. Some models also feature Gallery Mode, which allows users to display artwork or your own photos on the screen when the TV is idle, so instead of a dark, empty display, the TV displays something thoughtful or artistic.

LG hasn’t quite reached the level of Samsung’s Lifestyle TVs yet, but it’s working hard to expand its range of models to suit your home’s specific looks and needs. Its Posé TV, for example, is designed for open-concept spaces, with elegant stands and clean cable organization, making it suitable as a room centerpiece.

4 You are an avid gamer

Fast, faithful gameplay without lag

LG TVs offer a range of features designed to make gaming more immersive and responsive. Its hardware supports lightning-fast speeds, and some TVs offer up to four 2.1 HDMI inputs, perfect for gaming on the latest consoles.

LG TVs boast a 1ms response speed – which is about as fast as you can get – and a native refresh rate of 144Hz, providing optimal support for open-world online games where speed and image fidelity are key. There shouldn’t be any lag or ghosting issues, as LG also features Variable Refresh Rate (VRR), Auto Low Latency Mode (ALLM), and FreeSync and G-Sync compatibility, all of which let you have faithful, interruption-free Experience gaming experience. You can also check out Game Optimizer, which adjusts graphics and audio settings to improve your gaming experience.

5 You want a simple interface

Easy navigation and control

LG has long been praised for its basic, intuitive smart platform, WebOS. It works on all LG smart TVs, unlike TCL, which has different platform options on various TVs. WebOS is fast and easy to navigate, and doesn’t bombard you with ads and content recommendations like other platforms.

It’s also supported by some convenient control options. The LG Magic Remote is one of the more comprehensive remote controls and also supports voice control. Most LG TVs are also compatible with Google Assistant, Alexa, and Apple Home.

The LG Magic Remote is one of the more comprehensive remote controls and also supports voice control.

LG TVs tend to be expensive, but there’s a lot to like about their screen technology and loaded features to support a variety of faithful and immersive content consumption.