Samsung ranked first in mobile phone shipments in the first quarter of 2024

what you need to know

  • The latest data from IDC shows that iPhone sales decreased last quarter, while Samsung’s earlier strategy of releasing the new Galaxy S24 series proved successful.
  • In the first quarter of 2024, Samsung shipped 60.1 million units, accounting for 20.8% of the market, while Apple shipped 50.1 million units, accounting for 17.3% of the market.
  • While Samsung and Apple are expected to maintain their dominance, other brands such as Xiaomi, Transsion, Oppo and Vivo are gaining traction, especially outside the United States.

Samsung lost the number one spot to Apple in 2023, but is now back in the lead after becoming the world’s largest smartphone shipment company in the first quarter of 2024.

The South Korean electronics giant overtook Apple to regain its spot as the world’s No. 1 smartphone company, according to International Data Corporation.



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