Rising streaming prices push Americans to their limits

Just pay Netflix or gourd It doesn’t seem like a big deal, but Deloitte’s new report shows that most Americans are paying for four streaming services. This has pushed Americans to the breaking point, causing the average household to spend $61 per month on streaming. Half of study respondents said they would cancel their streaming subscription if: Price increased Another $5.

“Digital media trends this year suggest that U.S. households are spending more on streaming video subscriptions, but may have reached a limit,” Deloitte said in its report, which surveyed more than 3,500 Americans.

Americans are spending 27% more on streaming media than last year, Starting at $48.An increase of $13 may be related to Netflix and maximum Price hikes in 2023, or a slew of streaming services Crack down on password sharing. Many consumers may also upgrade their streaming services when their basic plans are infused with ads, Just like Amazon Prime did this year.

Americans are tired of all the ways streaming allows them to make more money, and the sheer number of services available. The report says that about 75% of Gen Z and Millennials want a way to combine all these streams so they can search for content across all the services they pay for.

Is streaming still a good deal?The average streaming service bundle price for Americans is close to Popular cable plans. More than 100 channels available on Xfinity, Spectrum and Optimum 50 U.S. dollars and $85 One month. Streaming was once a more affordable solution than cable TV, but it’s quickly become just as expensive.

Another reason consumers are unhappy with streaming is that Netflix, Disney+ and Max’s algorithms aren’t getting better. More than 50% of young respondents learn about content to watch through social media rather than recommendations from streaming services. In fact, social media algorithms are so good that users under the age of 41 say they prefer social media videos to any other video content.

Deloitte’s report confirms the experiences of many users. Rising streaming prices, crypto crackdowns and ad injections are turning a once-loved product into “cable 2.0.” Viewers are tired of streaming services, but we’ll see how far media companies are willing to go.

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